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Shark Attack At Avalanche Office
A shark attacked and disrupted a birthday party for the Office Manager, Nicole Pare here at the Avalanche Creative headquarters. Happy 33rd, Sharky!!!!! Filed under: Uncategorized Tagged: Ava Seavey,...
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DRTV Infomercial Production Company Avalanche Creative Services Expands Reach...
FOR IMMEDIATE RELEASE DRTV Infomercial Production Company Avalanche Creative Services Expands Reach Into Digital With New Hire NEW YORK, August 20th 2013, Avalanche Creative Services, Inc. a leader in...
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Is Your DRTV Broken?
We can fix it! Now that the government is back to work, time to put your DRTV to work. Even if your current or former campaign had less than stellar call volume, bring it to Ms Fix It, and let us see...
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Direct Marketers: A new way to test infomercial ideas before you go on TV!
Attention all direct to consumer marketers. As we all know, DRTV has gotten ever more challenging. Both long and short form DRTV have seen response rates dwindle, media efficiency slide down a bit,...
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It’s cold! Who wants to meet in Miami?!
To set up a meeting with Ava Seavey, President of Avalanche Creative Services at The ERA Great Ideas Summit February 10th – 12th in Miami, email Kelsea Seavey now.Filed under: Uncategorized Tagged:...
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What does the most recent FTC crackdown mean for DRTV marketers?
As the FTC gets more fuel to pummel marketers, it is evident that we need to be smarter than ever about how we are creatively presenting the products and services we are marketing. The renewed fervor...
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Ava Seavey of Avalanche Creative Services To Speak At Direct Marketing Club...
NEW YORK, February 11th, 2014, Ava Seavey, founder and CEO of Top DRTV and digital shop, Avalanche Creative Services Inc, will be moderating a panel for the DMCNY (Direct Marketing Club of New York) on...
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What Jail Time For Kevin Trudeau Means for the Infomercial Business
As a busy infomercial producer, I have been following the updates of the Kevin Trudeau trial and sentencing. While I admit I found a sense of justice in sentencing someone who clearly did not have the...
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DRTV Folks: Sometimes You Just Need to Have Fun
The life of a DRTV producer is stressful indeed. Deadlines. Airdates. No clients. Too many clients. Too many clients not paying on time. Budgets shrinking. Royalties forgotten. But sometimes you just...
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July 2014 Hot Topic ~ Congress puts the heat on Dr. Oz
Hi! Ava Seavey here from Avalanche. Welcome to our first Summer Hot Topic of 2014. A lot of you probably heard about Dr. Oz coming under fire from Congress for endorsing products and supplements that...
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